About us

With a wealth of experience in marketing and human resources (and a lifelong love for animals), Mabel brings a unique blend of creativity, strategic thinking, and genuine care for pet welfare to our team. Under Mabel's leadership, we're dedicated to connecting pet owners with high-quality, innovative products that make caring for their furry friends easier and more enjoyable. Mabel's vision is not just to sell products, but to create a community of pet lovers united by a shared commitment to pet health and happiness.

The heart and mind behind the original eleveat wall-mounted bowls, brings to the table a unique blend of technical prowess and customer obsession. By day, Kelly harnesses the power of technology as a software engineer, and by night he channels this same passion for problem-solving into creating pet products to improve the lives of pets and their owners alike. Inspired by his own furry friend Nova and the challenges he encounters in caring for her, Kelly's vision is to blend convenience with innovative design, ensuring that every product enriches the bond between pets and their families.